A quartet of Birmingham businesswomen have teamed up to launch a new marketing and communications agency.
The four women have founded Three Blondes and a Brunette, named as a nod to their respective hair colours, combining decades of industry experience.
Terri Smart-Jewkes is an experienced PR professional and has worked in a host of agency roles and in-house for firms such as McCann in Solihull, Virgin and Saatchi.
Katie McPhilimey launched her own lifestyle magazine Live 24-Seven in 2005 where she oversaw both editorial and commercial aspects of its operation and also worked as a presenter on Irish TV.
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Kay White previously founded and ran Red Venture which was non-profit organisation specialising in charitable treks, galas and sporting events.
She was also a founding patron of Birmingham-based charity Cure Leukaemia and has helped to raise hundreds of thousands of pounds, taking people on treks around the world.
Completing the new team is Fiona Williams who has developed new restaurants and also fashion brand McHugh Lifestyle.
Ms Smart said: “Katie and I had worked on the agency side previously and therefore wanted to launch a new agency approach that centred on the client in a much more non-prescriptive and bespoke way.
“We wanted to create an agency that offered specialist input. I had been working on projects for some of the most prestigious agencies in the UK and globally for many years so felt we were well-placed to launch our own based on that experience and insight.
“We want to focus on results and the best mix to achieve that for each individual client.
“All four of us have worked together on so many different projects over 20 years that we thought it was time to formalise things.”